Television, Brands and Twitter Ranking

So what do they all have common? 

In a recent article by Ad Age big brands are generating buzz on Twitter by using national TV advertising . Actors and celebrities are playing a huge factor in getting people to tweet and generate buzz about companies like Starbucks and Subway . This isn't a new strategy but by combining TV ads and the power of social media brands are now able to get more recognition than before.Google jumped on the opportunity for some twitter buzz when Apple decided not to use Google Maps. To get over 41 thousand retweets  and 65 000 comments Google Tweeted:

               Dear #apple. Why have you got rid of Google maps - there is no street view and I am unable to fly like an eagle through your satellite view.

Full article :

https://plus.google.com/share?url=http://adage.com/u/cMR8Db

Bing It on Campaign: Bing vs. Google

Bing (not known for being better than Google) is starting a new campaign saying it IS better than Google. By 2-to-1! That’s some serious bragging from Bing who people usually only resort to if; that’s the default search engine that came with their internet browser; or they don’t care about the relevance of their search results.

I just took the challenge and, believe it or not, Bing gave me more relevant info than Google! I didn’t believe it at first so I tried again using different search criteria. Same thing. Bing won.

So, you guys, give it a try here.

And here is some more info about the campaign if you’re interested.