Social Sharing Used for Social Selling

Leave it to Amazon to continue to come up with brilliant ways to promote, advertise and sell.

Today's promotion on Amazon is an interesting twist on social selling.

The campaign runs as follows:

1. Share your favorite song in Amazon's store via facebook
2. Get a credit so you can buy that song for a nickel

Simple, easy to execute, and an effective way to encourage individuals to share Amazon's music via their social networks.

Would you participate?  I'm headed out to score some Carly Rae Jepsen / Owl City as we speak.

http://www.amazon.com/gp/socialmedia/promotions/anc-bday/ref=tsm_1_tw_s_dm_maz5ja?t=slicinc-20&tag=slicinc-20